News

(8 February 2022, Hong Kong) Following the tremendous success of two previous Nissin Buy & Try Promotion Week which rewarded customers with the greatest deals for Christmas and Chinese New Year shopping, CUPNOODLES MUSEUM Hong Kong will present the Promotion Week for the third time from 10 to 15 February 2022 for the lovers in the city with attractive discounts on over 80 tasty Nissin products. When love is in the air during Valentine’s Day and Lantern Festival, three thematic activities: ‘The Sweetest Gifting’, ‘Heartwarming Surprises’ and ‘The Journey of Romance’ will be ready for sweethearts to perfect their pursuit of romance, only at the museum.

To win a lover’s heart, preparing a present full of sweetness is the initial step. As the creative director of the Museum, Ching Chai has handpicked 3 must-buy Nissin items for lovers to complete their ‘Sweetest Gifting’ at the lowest prices, including the delightful snack Nissin Cisco Ciscorn Crisp Choco, the breakfast company Nissin Granola Fruit Strawberry and the indispensable after-meal dessert Nissin Retort Pouch Dessert Cha Cha Flavour.



To further impress a lover, a series of ‘Heartwarming Surprises’ would be needed. The ‘Noodles Festival’ at the Museum featuring over 50 noodles products is not to be missed, especially when Ching Chai has cast his blessings in 9 of them. Lovers who are able to locate all the 9 blessed noodles and bring them home will be together happily ever after.

To complete the pursuit of romance, lovers are invited to visit the signature workshops at CUPNOODLES MUSEUM Hong Kong. Sweethearts can create their own completely original Cupnoodles package at My CUPNOODLES Factory with drawings and letters full of love. Also, dressed as Ching Chai and Ching Mui, they can roll up their sleeves and make Demae Iccho from scratch at Demae Iccho Factory. For granola lovers, here comes the chance for them to prepare the granola breakfast for each other, starting off the day with the taste of sweetness. Remember to sign up and secure a spot for a truly one-of-a-kind experience with your significant other!

The Add-on: Exclusive Nissin Olympic Winter Games Product Discount

As an active sponsor of local sports games and development, Nissin Foods currently serves as the Exclusive Food Partner of SF&OC to continue support for local elite athletes in multi-sport games 2022 to 2024, starting with the Beijing 2022 Olympic Winter Games from 4-20 February.

To show solidarity with the athletes, Ching Chai and Ching Mui are now in their winter sports clothes. From now to 20 February 2022, customers who purchase upon $30 at Museum Shop can use the special add-on price to buy the Nissin Tumbler ($20, random design) or Nissin Melamine Plate ($30).