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CUPNOODLES MUSEUM Rolls Out Two Limited-Time Back to School Sets

2025/07/31


September marks the start of a brand-new school year! To give students a fun and flavourful boost, CUPNOODLES MUSEUM (the “Museum”) is launching two limited-edition Back to School sets featuring the ever-popular brands Cup Noodles and Demae Iccho.


To celebrate the invention of the world’s first instant noodles, Chicken Ramen, launched on 25 August 1958, the August edition of “Nissin Friday BUY & TRY” will spotlight this iconic product with special offers. Every Friday during the promotion, a full range of adorable Hiyoko-chan-themed items will be available at 20% off! From 21 to 26 August, the Museum will host a festive lineup of five themed celebrations. Visitors who take part in the workshops can enjoy exciting giveaways and bring home exclusive seasonal gifts.


Back-to-School Essentials Upgraded!

Cup Noodles and Demae Iccho Limited-Time Sets Now Available

With the new school year just around the corner, the Museum is launching two limited-time Back to School sets featuring the popular brands Cup Noodles and Demae Iccho, offering a delicious and practical way to start the term with energy.


The Cup Noodles set includes a classic iron-on patch for students to personalise their bags or pencil cases, along with a handy Cup Noodles folder to keep notes and assignments neatly organised. It wouldn’t be complete without a fan-favourite Cup Noodles and a pack of potato sticks, with a wide range of flavours available for selection. This cheerful bundle is priced at just $48, making it the perfect pre-term choice.


The Demae Iccho Back to School set features two notepads adorned with charming Ching Chai illustrations, along with a themed folder that recreates the brand’s iconic packaging. It also includes the Demae Iccho Hokkaido Wheat Flour 5-Pack, a true comfort food known for its satisfyingly chewy texture, plus Demae Iccho Macaroni for quick breakfasts and classic potato sticks ideal for snack time. Priced at $100, this limited-time set is the perfect way to kick-start the new school year with a tasty boost.


Nissin Friday BUY & TRY: Hiyoko-chan Specials on Limited-Time Offer

On 25 August 1958, Chicken Ramen, the world’s first instant noodles invented by Mr. Momofuku Ando, was launched and it transformed the way the world eats. This August, in celebration of the anniversary of this culinary milestone, the “Nissin Friday BUY & TRY” will feature limited-time offers on classic Chicken Ramen Instant Noodles every Friday. Visitors who purchase Chicken Ramen Instant Noodles can even enjoy 20% off all Hiyoko-chan-themed items! From fan-favourite towels and notepads to stationery and more, it’s the perfect chance for fans to stock up and experience the full charm of Hiyoko-chan!


Instant Noodles Birthday Week Exclusive: a Lineup of Surprises Awaits

To celebrate the birthday of instant noodles, the Museum will present five exciting giveaway offers from 21 to 26 August. Visitors joining the workshop during the period will receive a refreshing summer paper fan. Visitors who shop at the souvenir shop may redeem limited-edition items like the adorable Hiyoko-chan spoon and ice tray, both practical and delightful additions for the summer.


By posting a photo taken at the Museum on social media with the designated hashtag, visitors will receive a pack of either the classic Chicken Ramen Instant Noodles or the Demae Iccho Classic Series Roast Beef Flavour, bringing home a taste of Nissin’s most beloved creations. During the event, guests who registers as a WeChat member of the “Nissin Foodium” will also enjoy a double welcome reward, including a pair of Hiyoko-chan chopsticks and bonus membership points.


Don’t miss your chance to visit CUPNOODLES MUSEUM and enjoy a week full of flavour and fun!


*While supplies last.


About CUPNOODLES MUSEUM Hong Kong